Brand Identity-Social & Governance

This project is a work-in progress for a Sustainability Startup. Company Name: Social & Governance Sustainable Solution. Brand Values: Sustainability, Innovation, Informative, Clarity and Sophistication

Mood board that Inspired the Project:

I began by creating different mood board and these two were chosen

Typography / Colour Palette

Clarity is the key driving force here.

Logo

Here comes the logo and brand Icon. Inspired by the brand values, Diversity, Informative, Solution and Sophistication. The eye symbol, touch light, colour has been used to compose these logos.

Backgrounds

Brand background compose with sophistication. On the left are plain backgrounds while on the right are backgrounds with texture effect

Picture Manner/ Brand Posters

Clarity is the key here. Encouragement too. Touch light and informative. The background and pictures are well communicated and edited to fit the brand values. Picture Style: Consistent in aspect Ratio.

LinkedIn Profile and Mersh

Suggested LinkedIn profile view; profile picture and background are presented here, and sample future merch bags and T-shirt

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